Head of Video


“Head of Production” 

What do Video department leads do?

 

Department heads in my opinion should walk the walk when it comes to their team. Their responsibilities while on paper seem straightforward but the reality is that these listed skills stretch well beyond what is visible on the surface.

Their knowledge should stretch not just far and wide but deep and nuanced.

“Set up a server” Seems straightforward doesn’t it? Removing the factors of budget, setting up a server requires

Video Producer resp:

Create and develop multimedia (audio/video) content for customer stories, internal company announcement videos, external promotional social videos, product marketing videos, recruiting videos, corporate training and other enterprise-wide projects

  • Script, storyboard, budget, allocate resources, set deadlines and select optimal forms of media for projects

  • Work independently, as well as part of a team to establish project deliverables

  • Collaborate closely with internal clients and stakeholders to help facilitate the creation of multimedia content

  • Plan video shoots; scout, select and reserve shoot locations

  • Develop production schedules

  • Select and hire additional crew and talent; direct and coach talent; make transportation arrangements for crew, talent and equipment; and ensure all location power needs are met

  • Reserve and rent equipment

  • Record and edit video and sound projects, including selecting program format for final output, capturing/importing media, organizing raw media, editing footage and sound files, creating and inserting static and motion graphics, titling, adding music/voice-over/sfx, media management and archiving project media

  • Manage video library

  • Evaluate analytics